Burna Boy, Wizkid Crowned Most Viewed Nigerian Artists on YouTube
Nigerian music powerhouses Burna Boy and Wizkid have officially emerged as the most viewed Nigerian musicians on YouTube, reaffirming their dominance in the Afrobeats genre and their far-reaching global appeal.
According to newly released data, Damini Ogulu, popularly known as Burna Boy, tops the chart with a staggering 3 billion views across 269 videos uploaded on one of his official YouTube channels. Following closely is Ayodeji Ibrahim Balogun, better known as Wizkid, who has garnered 2.1 billion views from 84 videos.
These numbers reflect their massive influence and the global embrace of Afrobeats as a mainstream genre.
Burna Boy, who often refers to himself as the “African Giant,” has consistently pushed the boundaries of Nigerian music. With internationally acclaimed tracks like “Ye,” “On the Low,” “Gbona,” and the Grammy-nominated “Last Last,” he has maintained a strong digital presence. His collaborations with global stars such as Ed Sheeran, Stormzy, and J Balvin have further cemented his place in international music circles.
The artist’s YouTube strategy, which includes high-quality visuals, consistent uploads, and documentary-style content, has significantly contributed to his digital footprint.
Wizkid, one of Africa’s most decorated musicians, continues to soar with a loyal global fan base and a catalog of timeless hits. Songs like “Essence” featuring Tems, “Fever,” and “Ojuelegba” have propelled him to global fame. His strategic partnerships, including with Drake, Justin Bieber, and Beyoncé, have played a major role in his international visibility.
Despite uploading fewer videos than Burna Boy, Wizkid’s content consistently garners millions of views, highlighting the quality and high demand for his music and visuals.
The YouTube milestones of Burna Boy and Wizkid are not just personal victories—they reflect the larger narrative of Afrobeats’ global rise. In recent years, the genre has taken center stage at international music festivals, award shows, and streaming platforms.
YouTube has become a vital platform for music discovery and fan engagement, and Nigerian artists have increasingly harnessed its potential to connect with audiences across continents. The high viewership also indicates the growing consumption of African music content, particularly among diasporic communities and global youth.
This digital achievement further positions Burna Boy and Wizkid as cultural ambassadors of Nigerian music, inspiring a new generation of artists to think globally and leverage digital platforms effectively.
Their success sends a clear message: African music is not only thriving—it’s leading.
